AMD is making some bold claims, in terms of battery life where the company is promising up to 10.5h of usable battery life. In fact, AMD claims that its A8-3510MX APU has 3.5h better battery life than a similar notebook with Intel's Core i5-2410M processor.
When it comes to graphics performance, AMD has always had a huge lead here over Intel, but AMD has thrown in a few new features that should further boost the appeal of its APUs. First up AMD has added what the company called Perfect Picture HD which is a post-processing option for cleaning up 1080p video, a feature that might prove popular with people shooting their own HD home videos. The second feature, called Steady Video is rather quite impressive, it actually pre and post processes the video to reduce camera shake and it even works with online videos.
As always, AMD is being very competitive on price and the company is expect notebook with its new APU's to start at US$499 with an A4 APU, whereas with an A6 we're looking at around US$599 and finally A8 models will come in at around US$699. Of course these are best case scenarios and we'd expect a lot more expensive machine to be available as well, depending on configuration. For those looking for a boost to the graphics performance beyond the APU's integrated solution, AMD supports CrossFire on the platform and claim up to a 75 percent performance boost for its discrete mobile GPUs when pairing them up with an APU.
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