Friday, May 1, 2009

AMD Marks its 40th Year as a Technology Innovator


May 1, 2009 will mark the official 40-year anniversary of AMD’s founding by Jerry Sanders and seven co-founders in 1969. As part of the year-long anniversary celebration, the company is holding a series of contests in the U.S. and Canada as a gesture of thanks to the dedicated customers who have been, and continue to be, key to AMD’s critical presence in the processor industry.

As a central hub for the contests and information about AMD’s history, the company also launched a site dedicated to the 40th anniversary, with a complete timeline of AMD milestones and full details about the upcoming contests. In coming weeks the site is also expected to feature employee and customer-generated anniversary content.

“Forty years in any industry is a major achievement, but doing so in the rapidly changing, competitive semiconductor business is an enduring testament to the dedication and talent of AMD employees and alumni,” said Dirk Meyer, AMD president and CEO. “As the world and technology markets have changed through the years, AMD has remained focused on enabling the next wave of applications that we expect to drive the industry. We mark our 40th year as a much different company; a company intensely focused on designing and developing new products and platforms that combine our unique graphics and microprocessor technologies to create compelling user experiences.”

During the past 40 years, AMD transformed itself from a second-source supplier that worked within the confines of other companies’ designs to a widely recognized innovation leader that has driven the market and kept competition alive in one of the world’s most important technology sectors. AMD takes great pride in the role of igniting next-generation technology solutions, as well as the ability to see where customer and end-user needs are headed next and then collaborate with the industry accordingly.

Unique “Fusion” Business Philosophy

AMD’s unique “Fusion” business philosophy is a key part of what sets us apart from competitors. Fusion is the competitive differentiator that enables AMD to consistently deliver relevant, breakthrough innovation … time and time again. Fusion marries innovation with collaboration. Far more than just the convergence of microprocessor and graphics technologies, Fusion is the process by which AMD and its technology partners can ignite next-generation solutions that change the way people work, live and play through an adaptive combination of technology integration, customer intimacy and industry impact. Fusion is the process where customer needs and desires can bond with AMD’s own engineering passion and unique capabilities. To learn more about innovation and the next generation of breakthroughs, visit http://fusion.amd.com/.

Giving Back

In the past 40 years, users and enthusiasts the world over have been integral in the development and marketplace adoption of AMD products. To thank AMD users and celebrate the anniversary, beginning today, AMD is launching a series of contests in the coming months to give back to its dedicated fans. In total, the contests will give away 80 prizes, and the lucky winners will take home some of the most innovative AMD products on the market today.
The first contest, beginning today, is aimed at the AMD enthusiast community who rely on AMD products for their graphics and processing needs. For this contest, participants who submit brief, creative videos wishing AMD a happy birthday can be entered for a chance to win one of AMD’s award-winning graphics cards that have received numerous positive reviews from top-notch enthusiast outlets such as Hot Hardware and HardOCP. The qualified entrants who submit the three best videos will be eligible to receive an ATI Radeon™ HD 4890 graphic card and 40 additional runners up will be eligible to receive an ATI Radeon HD 4650 Radeon graphics card.

Alternatively, fans can show off their AMD pride by submitting photos showing off how much they love AMD products. The top five submissions from eligible participants will win AMD’s fastest quad-core processor ever, the AMD Phenom™ II X4 955 Black Edition processor, which helps users unleash the maximum potential of their PCs by providing superior performance and efficiency at a price that’s hard to beat (AMD SSBP is $245). In addition, eight other qualified participants will be eligible to receive an AMD Athlon™ 7850 processor, which gives users the performance they need to help maximize productivity and enhance their digital entertainment experience.

AMD will kick off two additional contests later this year, which are planned to give fans the opportunity to win AMD-powered notebook computers as well as popular gaming consoles like the ATI graphics-equipped Nintendo Wii and Xbox 360.

Please visit the AMD 40th anniversary website for full contest rules and details: www.amd.com/40years

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